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Scent Notes: handmade candles

Scent Notes is a candle brand built around the idea that scent is a memory trigger, The brand frames each candle as a preserved moment.

Industry: artisan crafts

Website: Shopify / e-commerce

What we did:

  • Website strategy

  • Shopify website design and development

Hero Image

Scent Notes: handmade candles

Scent Notes is a candle brand built around the idea that scent is a memory trigger, The brand frames each candle as a preserved moment.

Industry: artisan crafts

Website: Shopify / e-commerce

What we did:

  • Website strategy

  • Shopify website design and development

The Challenge

The goal of this project was to design a brand and website that feels like opening a memory, not browsing a typical e-commerce store.

We aimed to create a website that feels emotionally distinct: cinematic, nostalgic, and editorial, while still functioning as a clear commercial experience.

Instead of centering the brand on product features, Scent Notes is built to evoke feelings of being included into personal and intimate atmosphere.

The website needed to balance the emotional visual storytelling with usability, and conversion optimization.

Shopify mockups for Scent Notes

The product page blends emotional storytelling with high-conversion structure.

Scent options are presented as tactile buttons to make selection intuitive, fast, and emotionally driven instead of overwhelming.

Key trust signals such as reviews are placed close to the purchase action to reduce hesitation and reinforce value at the decision point.

Lifestyle thumbnails show real-life contexts such as gifting and weddings, helping customers instantly imagine ownership.

The entire website, including the color palette, is designed to evoke nostalgia and bring back memories that feel personal and emotionally meaningful to the customer.

Shopify mockups for Scent Notes

The product page blends emotional storytelling with high-conversion structure.

Scent options are presented as tactile buttons to make selection intuitive, fast, and emotionally driven instead of overwhelming.

Key trust signals such as reviews are placed close to the purchase action to reduce hesitation and reinforce value at the decision point.

Lifestyle thumbnails show real-life contexts such as gifting and weddings, helping customers instantly imagine ownership.

The entire website, including the color palette, is designed to evoke nostalgia and bring back memories that feel personal and emotionally meaningful to the customer.

Outcome

The final experience feels like opening a memory: warm and immersive. The website deepens emotional connection, enhances perceived product value, and turns each candle into a story customers want to bring home.

If you’re building a product brand and want a Shopify store designed for real revenue not just pretty screens, let’s talk.

Start a Project

Start a Project

If you’re building a product brand and want a Shopify store designed for real revenue not just pretty screens, let’s talk.

Start a Project